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Heavy-duty anti-corrosion paint and coatings
Release date:
2016/06/21
Throughout the development of the paint and coating industry to date, additive thinking has been the conventional approach to product innovation—a process that every industry must go through from its nascent stage to maturity. However, clearly driven by an impatient, short-term mindset, we’ve taken additive thinking a bit too far, leading to a widespread phenomenon of conceptualized, word-based product innovations that merely repackage old ideas without introducing genuine breakthroughs. This purely additive approach to product innovation has dominated the industry for nearly a decade. Not only has it constrained our thinking, causing us to take product innovation for granted and veer off course into misguided directions, but it has also indirectly harmed the healthy growth of most companies and brands.
Product innovation thinking originally stemmed from a product-oriented, inward-looking marketing approach, with its primary emphasis placed on breakthroughs in product performance. However, as industries have evolved, marketing strategies have gradually shifted toward an outward-looking, customer-demand-driven approach. Consequently, it has become increasingly important in product innovation to genuinely align with consumers’ real needs. Yet whether it’s about achieving breakthroughs in product performance or satisfying consumer demands, additive thinking often appears somewhat forced or artificially contrived when it comes to incorporating new elements or technologies. In other words, the integration of innovative elements, factors, or technologies with both the product and consumer needs tends to lack naturalness, harmony, and logical coherence.
The overuse of additive thinking stems from our superficial marketing mindset—that is, the assumption that “consumers are dimwitted fools.” This mindset leads us to excessively embellish our products. Yet, as the saying goes, “too much of a good thing is bad.” The consequences of excessive embellishment are threefold: First, it becomes difficult for the product to truly stand out; second, it exaggerates the role of marketing to an absurd degree—going so far as to “perfectly package garbage”; and third, not only does it deceive consumers’ emotions and harm the healthy growth of the brand, but it also directly or indirectly results in enormous waste of industry and corporate resources.
Methods for removing paint coatings
1. Both industrial paints and adhesives can be removed by using paint thinner mixed with natural water. If the stain is on a floor surface, after wiping it away, vigorously polish the area with car wax. Be sure to use a white cloth, as colored cloths may bleed dye.
2. To remove paint, you can use paint thinner. Apply the thinner onto the paint, let it soak in, and then simply scrub the surface with clean water to remove the paint. If necessary, repeat the process once more. To remove glue, use a glue remover. First, apply floral water to the surface of the glue; after a while, you can wipe it off with a towel.
Each year, worldwide steel losses due to corrosion account for approximately 15% to 20% of total steel production, resulting in enormous economic losses and resource waste. Chongqing Dayou Surface Technology Co., Ltd. is a high-tech enterprise supported by the National Science and Technology Innovation Fund. Since its establishment, the company has been dedicated to research and development in black metal anti-corrosion technologies, including neutral salt spray testing, rust-preventive treatments, heavy-duty anti-corrosion solutions, and offshore anti-corrosion technologies. To date, the company holds five invention patents and twelve utility model patents. Our “Zinc-Nickel Diffusion Coating Process for Black Metal Anti-Corrosion” has been awarded the Gold Prize for National Invention Patent. The high-corrosion-resistant and high-wear-resistant dual-high series bolts produced by our company have been recognized as “Chongqing High-Tech Products,” and we have already filed an invention patent application with the State Intellectual Property Office.
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